Over time, your competition changes. Some competitors grow, some of them don’t, and some of them are newly born and rising fast. In order to stay ahead of the game, you must stay updated on who your competitors are, what keywords they are bidding on, and discover which of these new keywords can be profitable for you. In this webinar presentation, Joe Putnam, the Director of Marketing at iSpionage, covers three advanced ways to get more out of your PPC competitive intelligence. The webinar is moderated by Hanapin’s Director of Marketing, Zack Schroll. You’ll get expert-level Marketing tips like: *Sort competitor keywords to find the most valuable and profitable terms *Study competitor landing pages to get new A/B testing ideas for your own pages *Set up automated competitor alerts so you can get more insights while spending less time manually monitoring competitors
