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How to Allocate Your Budget Wisely in 2019
You could just go off of a formula and call it a day, but in order to have a solid budget in place you need to take the time to prepare. Join Hanapin’s Diane Anselmo and Acquisio’s Marc Poirier as...
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The Latest PPC Updates to Catapult Campaigns in 2019
In this webinar, Hanapin’s Kelly Pollock and Optmyzr’s Fred Vallaeys will point out which updates have made (and will make) a major impact on digital marketers, and what we should be preparing...
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The Newest LinkedIn Ad Formats to Captivate Your Audience
Now that you know the basics, it’s time to take your LinkedIn ads strategy to the next level. LinkedIn has been whipping out new ad formats and features like carousel ads, video ads and dynamic ads –...
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Optimizing Amazon Ads During the Holiday Madness
Picture this: it’s the holiday season and you are up to your eyeballs in optimizations with your Amazon Ads. You are not really sure what other strategies will deliver and how to really go about...
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Paid Social Predictions for Marketers in 2020
We’re taking predictions for paid social a step farther than 2019… looking all the way into 2020. Talk about getting ahead of the game! From Instagram spend to Facebook attribution to how Amazon and...
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2018 Year In Review: Digital Marketing Policies and Regulations
In this webinar recording, Hanapin Account Manager Dan Rocklin walks you through the major policy and regulation changes in the digital marketing space from 2018 – and what that means for your...
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The Gift of Scripts: Unwrap Their Potential For Google Ads + More
Scripts are, well…confusing. You might have an idea that they’re awesome and useful and will make your life easier but, where do you start? Let’s turn those overwhelming feelings into excitement,...
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Forecasting the 2019 Shopping Ads Landscape
As we all breathe a sigh of relief after the crazy holiday season, it can be easy to turn forward, move onto the next season, and not look back. But there are vitally important insights that can be...
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How to Create Memorable Data Visualizations
You take all this time to create data visualizations, but the story is still not coming across. You spend hours fabricating elaborate charts and graphs, yet in presentations you’re still grilled with...
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60-Minute Masterclass: Audience Targeting Strategies for Google Ads
In this presentation, DialogTech’s Kelley Schultz and Hanapin’s Emma Franks will discuss how audience targeting methods are changing, how to build a competitive edge in your industry, and exclusive...
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60 Minute Masterclass: Audience Targeting Strategies for Google Ads
In this presentation, DialogTech’s Kelley Schultz and Hanapin’s Emma Franks will discuss how audience targeting methods are changing, how to build a competitive edge in your industry, and exclusive...
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Excel Tips for the Time-Crunched Marketer
In this presentation, Supermetrics’ Edward Ford and Hanapin’s Briana Ogle team up to present the best practices that have changed their Excel lives for the better…and the tools that helped make it so.
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How to Start Using Scripts [+Prebuilt Templates Included]
Scripts can be overwhelming to start, but they are the easiest and most profitable way to automate your tasks on a predefined schedule. No computer science skills needed. If you can use Excel, you can...
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How to Start Using Scripts [+Prebuilt Templates Included]
Scripts can be overwhelming to start, but they are the easiest and most profitable way to automate your tasks on a predefined schedule. No computer science skills needed. If you can use Excel, you can...
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[New Tool] How to Build a Chatbot and Why It Works
Chatbots are a rising trend in marketing and for good reason – they personalize a user’s online experience, offer new insights, and can raise your conversion rates. In this session, Hanapin’s...
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When & How to Pivot Your Paid Advertising Strategy
In the last session of the day, Hanapin’s Director of Services, Carrie Albright, and Adstage’s Founder, Sahil Jain, discuss the steps you can take when your current paid efforts are tapped or proving...
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Use Facebook and Programmatic Ads to Drive Sales on Amazon
Interested in promoting your products on Amazon, but want to stay in a familiar platform? Try using Facebook or Programmatic ads. In this session, Hanapin’s Associate Director of Search, Cassie...
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The Best Tools to Analyze Your Brand’s Competition
The best way to stay ahead of your competitors is to explore what their doing and see if it is applicable to your marketing plan. In this session, Hanapin’s Sr. Account Analyst, Rachael Law, and Sr....
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Automation for Marketers Who Don’t Want to Give Up Control
When you run paid advertising campaigns, there are essential automations you should be utilizing. In this session, Hanapin’s Associate Director of Search, Matt Umbro, and Account Manager, Zach Bruner...
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More Traffic, More Conversions: How To Build Great Landing Pages
Landing pages are a critical part of your marketing strategies, so it’s important that you develop them with a great user experience and your conversion goals in mind. In this session, Hanapin’s Sr....
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